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Admissions Director

Apply now Job no: 501133
Work type: Full-time
Location: Oshkosh Campus
Categories: Non-Instructional Academic Staff

Official Title: Admissions Director (Inst) (B)
Business Title: Admissions Director
Employment Class: Non-Instructional Academic Staff
FTE: 1.0
Compensation: $85,000 - $95,000
FLSA Status: Exempt
Terms of Employment: Limited Appointment
Position Summary: The Director of Admissions will lead UWO’s recruitment and enrollment efforts including but not limited to: recruitment marketing and communications, recruitment operations, application processing, application generation, yield work, campus visits and pre-college outreach to ensure that UWO’s enrollment thrives into the future.

UW Oshkosh provides a competitive benefits package for all benefit-eligible positions. Click here for more details.
  • Report directly to the Associate Vice Chancellor for Enrollment Management and Marketing and oversee strategic recruitment programs, tactics, and initiatives necessary in achieving the campus’ annual enrollment goals.
  • Lead and manage a team of professionals responsible for recruitment communications, recruitment efforts, application processing, campus visits, and yield work in creating and implementing a recruitment plan aligned with the University’s enrollment plan.
  • Communicate goals, progress towards goals, and barriers to performance to the AVCEMM regularly.
  • Develop and administer recruitment, admissions, and communication efforts for direct from High School, CAPP, transfer, international, adult, and online students to ensure that they strategically enter and move through the admissions funnel.
  • Develop, track, and assess data driven and market driven recruitment goals by student type, communicate the established goals campus wide, and hold the team accountable for the goals.
  • Develop, manage, and implement the comprehensive recruitment and enrollment budget.  
  • Create, coordinate, assess, and improve the recruitment communications plan.
  • Collaborate campus wide to develop recruitment roles and goals for the campus community.
  • Collaborate with New Student Programming, Financial Aid, and other teams to ensure strong yield.
  • Collaborate with Marketing and Athletics to develop and leverage the UWO brand.
  • Use predictive modeling, AI, and data informed techniques and decision-making throughout the entire admissions funnel.
  • Build relationships with strategic influencers including high school and college faculty and staff, alumni, and parents of prospective students.
  • Understand and stay current on the recruitment and enrollment landscape in Wisconsin and the surrounding region.

Knowledge Skills and Abilities

  • Strong interpersonal and communication skills to work effectively, collaboratively and in a collegial and professional manner, with students, faculty, and staff, as well as external constituents.
  • Possess a personable, professional demeanor with strong leadership skills and demonstrated experience building a positive, trusting team atmosphere.
  • Experience with Peoplesoft (SIS), Salesforce (CRM), and imaging systems; or similar tools.
  • Knowledge of, and experience with, data analytics for predictive and prescriptive enrollment modeling.
  • Strong presentation skills and ability to present dynamically to various groups including, prospective students.
  • The ability to multitask, meet goals and deadlines.
  • Demonstrated commitment to the University, Division, and profession.
  • Demonstrated track record of progressive leadership that is both inclusive and collaborative.
  • Interest in, and commitment to, community engagement.
  • Bachelors Degree from an accredited institution of higher education.
  • Proven ability to lead, develop, motivate, and supervise staff.
  • Experience in the development of comprehensive recruitment and yield plans.
  • Proficient with technology and its implementation into an effective recruitment plan.
  • Ability, adaptability, and willingness to work flexible hours and extended days within a very fluid ever-changing environment.
  • Experience and competence in managing comprehensive budgets.
  • Clear understanding and background in utilizing and collecting data and analysis.
  • Demonstrated commitment and ability to work with a diverse group of students, faculty, staff, and constituents in support of campus and department mission.
  • Ability and willingness to travel, including possession of a valid driver's license and the ability to drive a vehicle for recruitment travel.
  • At least two (2) years of supervisory experience in admissions, enrollment planning or sales 
  • Experience creating and implementing a recruitment or sales marketing strategy
  • Experience using Salesforce or similar Customer Relationship Management Software 
  • Master's Degree from an accredited institution of higher education.
  • At least six (6) years of progressively responsible, professional level experience in higher education, in admissions, recruitment, outreach and marketing, including two (2) years of supervisory experience.
  • Experience with PeopleSoft, Salesforce, and imaging systems. 
  • Interest in, and commitment to, community engagement.
To Apply:

Applicants must submit the following documents using the online application:  Cover letter, resume, and contact information for three professional references. 

For questions regarding your application and additional options to apply, contact Human Resources at or 920-424-1166.

Application Deadline:

TO ENSURE CONSIDERATION: Applications received by June 3, 2024 are ensured full consideration. Applications received after that date may be given consideration at the discretion of the search committee. Application materials will be evaluated and the most qualified applicants will be invited to participate in the next step of the selection process. Incomplete and/or late application materials may not receive consideration.

If you have questions regarding this recruitment, or if you are not able to complete the application online due to a disability or system problem, please contact the Office of Human Resources.

Legal Notices:

AA/EO Statement
The University of Wisconsin Oshkosh (UWO) is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained faculty and staff. We strongly encourage women, minorities, people with disabilities and veterans to apply. UWO, in compliance with applicable laws and in furtherance of its commitment to fostering an environment that welcomes and embraces diversity, does not discriminate on the basis of race, color, national origin, religion, sex, sexual orientation, gender identity/expression, disability, or protected veteran status.

DEI Statement
Diversity drives innovation, creativity, and progress. At the University of Wisconsin Oshkosh, the culture, identities, life experiences, unique abilities, and talents of every individual contribute to the foundation of our success. Creating and maintaining an inclusive and equitable environment is of paramount importance to us. This pursuit prepares all of us to be global citizens who will contribute to the betterment of the world. We are committed to a university culture that provides everyone with the opportunity to thrive.

Reasonable Accommodations
UWO provides reasonable accommodations to qualified individuals with disabilities who are employees or applicants for employment. Employment opportunities will not be denied because of the need to make reasonable accommodations for a qualified individual with a disability. If you need assistance or accommodation in applying because of a disability, please contact or 920-424-1166. This job announcement and other material on this site will be made available in alternate formats upon request to an individual with a disability.

Confidentiality of Applicant Materials
UWO is a State agency and subject to Wisconsin's Open Records Law. UWO will not, however, reveal the identities of applicants who request confidentiality in writing except as may be required by Wisconsin's Open Records law. In certain circumstances, the identities of "final candidates" and/or the identity of the appointed applicant must be revealed upon request.

CBC & Reference Check Policy
All candidates for employment are subject to a pre-employment screening which includes a criminal background check, work authorization, and verification of education. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

Work Authorization
The University of Wisconsin Oshkosh does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term.

Annual Security and Fire Safety Report (Clery Act)
For the UWO Annual Security and Fire Safety Reports (i.e., Clery Report), which includes statistics about reported crimes and information about campus security policies, see, or call UWO Police Department, at (920) 424-1212 for a paper copy.


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Equal Opportunity and Affirmative Action Employer

All candidates for employment are subject to a pre-employment screening which includes a criminal background check, work authorization, and verification of education. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

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Reasonable Accommodations

The University of Wisconsin Oshkosh is committed to the full inclusion of all qualified individuals. As part of this commitment, UW Oshkosh will ensure that persons with disabilities are provided reasonable accommodations. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact the Office of Human Resources, Equal Opportunity, Equity & Affirmative Action, (920) 424-1166 or